ArcSound Marketing and Booking Agency Announces Signing of Waking April
Raleigh Agency Grows Musical Footprint from Raleigh-Durham-Chapel Hill
RALEIGH, NC – August 13, 2025 – ArcSound, a dynamic and innovative marketing and booking agency dedicated to empowering musicians, is thrilled to announce its new partnership with the acclaimed indie-pop band, Waking April. The signing marks a significant expansion for ArcSound as it grows its roster of promising, Raleigh-based musicians and a broader reach for Waking April's entrancing sound.
Known for their ethereal melodies, poignant lyrics, and engaging live performances, Waking April has steadily built a dedicated fanbase with their unique blend of indie sensibility and pop appeal. Their recent releases have garnered critical praise and substantial streaming numbers, positioning them as a rising force in the contemporary music scene.
“We are absolutely delighted to welcome Waking April to the ArcSound family,” said Anna Rose, Head of Music at ArcSound. “We see incredible potential for growth and are eager to leverage our expertise in marketing, promotion, and booking to elevate their career to new heights. This partnership represents a shared vision for success and a commitment to delivering exceptional music to fans worldwide.”
Under the new agreement, ArcSound will manage all aspects of Waking April's marketing strategy, including digital campaigns, social media engagement, and public relations. Additionally, ArcSound will oversee the band's booking endeavors, securing performances at key venues, festivals, and tours, both domestically and internationally.
“We are incredibly excited to be working with ArcSound,” commented Bethany McGehee of Waking April. “Their reputation for growing audiences while valuing the integrity of artists is exactly what we look for in a company. With ArcSound's support, we believe we can reach a wider audience, explore new creative avenues, and bring our music to more people than ever before.”
Waking April debuted their first feature album, Fear of Failure, in 2024 on Nashville-based Polychromatic Records. The album was produced by Mark Watrous (The Shins, The Raconteurs) and mastered by Levi Sietz (Olivia Rodrigo, Demi Lovato, Green Day) and is available on vinyl and all streaming platforms.
About ArcSound
ArcSound is a premier marketing and booking agency dedicated to fostering the growth and success of musical artists, labels, and music brands. With a comprehensive suite of services including digital marketing, brand development, public relations, and strategic booking, ArcSound empowers creatives to connect with their audience, expand their reach, and achieve their career aspirations within the ever-evolving music industry.
About Waking April
Waking April is an indie-pop band renowned for their mesmerizing melodies, evocative lyrics, and captivating live shows. Their music weaves together elements of dream-pop, alternative, and contemporary pop, creating a sound that is both unique and universally appealing. With a growing discography and a passionate fanbase, Waking April continues to carve out their niche in the evolving music landscape.
MEDIA INQUIRES
Dan Burkett
dan@arcsenseconsulting.com
1-315-559-4807